Turn your datainto profit.
Hi, I'm Aleksandra I help you turn product and marketing data into actionable business insights — dashboards your team actually uses, funnels that surface real drop-off, and a clear picture of what's driving or killing your revenue.
“Amazing PostHog expert. 10/10 would work with again.”
“Easily in my top 3 freelancers I've ever worked with.”
“An expert in product analytics and the perfect person to help our team on an ongoing basis.”
Verified Expert
Certified by Amplitude, Pendo & Mind the Product.
Click any badge to view on Credly.
Testimonials
What clients say
“I've worked with hundreds of freelancers over the last 10+ years, and Aleksandra is truly one of the standouts. She's organized, proactive, knowledgeable, and always honest with her input — simply a real professional and a pleasure to work with. Easily in my top 3 freelancers I've ever worked with.”
Rob M.
Co-founder, Tipsterizer
Services
Product analytics, paid acquisition intelligence, and experimentation — from audit to the experiments that actually move the needle.
Implementation & Audit
A full review of your product analytics setup — PostHog, Amplitude, or Mixpanel — from events and person properties to funnels and session replay. I find what's missing, what's misconfigured, and what's lying to you, then deliver a clear fix document your engineers can ship from.
- —Event taxonomy & tracking plan design
- —Data quality audit & fix documentation
- —Web and mobile SDK implementation
Growth Dashboards & Paid Acquisition Intelligence
End-to-end dashboards that span your product analytics and your paid media — from Google Ads, Meta, TikTok, and LinkedIn spend all the way through to booked calls, Stripe revenue, and rep performance. You see which channel actually drives outcomes, not which channel claims credit.
- —Cross-channel attribution & paid media dashboards
- —Full-funnel views from ad click to closed revenue
- —Retention, cohorts & rep performance
Experimentation & Retention
A/B testing, feature flag rollouts, and churn cohort analysis — done with statistical rigor. I design experiments that produce decisions you can trust and find the activation and cancellation levers that actually move LTV. PostHog Experiments, Amplitude Experiment, or Statsig — same rigor, whichever tool you use.
- —Experiment design & statistical significance
- —Feature flag architecture
- —Churn cohort analysis & activation optimization
Tools I work with
Product analytics
Paid acquisition & revenue
Automation
Sound familiar?
How I work
A proven process, not a black box.
Audit
I review your full analytics setup, lifecycle marketing and paid acquisition tracking. You get a document listing what is broken, what is missing, and what can be done better.
Fix & Foundation
Clean tracking plan, event taxonomy, and fix instructions your engineers can ship from.
Dashboards & Insight
Dashboards with key business metrics plus insights into paid acquisition performance (if you run ads). You get insights from first click through product behavior to closed revenue. Retention, cohorts, rep views, weekly insight reports.
Experimentation
A/B tests, feature flag rollouts, and churn experiments, designed to maximize your conversion rates.
Want to work with me?
Book a free 30-minute call. I'll review your current setup and tell you exactly where the gaps are.
Frequently asked questions
Which analytics tools do you work with?
I'm genuinely best with PostHog, Amplitude, and Mixpanel for product analytics. For paid acquisition and revenue, I work with Google Ads, Meta, TikTok, LinkedIn, Reddit, AppsFlyer, Stripe, and RevenueCat. I also handle GA4, Segment, and BigQuery when needed. When it comes to automation, I'm heavy on Claude Code, n8n and Make.
Can you audit our existing setup and document fixes for our engineers?
Yes, that's a core part of what I do. I review your events and event attributes, person properties, funnels, and overall analytics configuration, then deliver a prioritized fix document your dev team can execute from. I provide specific changes with the reasoning behind each one.
Can you connect our paid ads data to product analytics and revenue?
Yes. I build cross-channel attribution dashboards that pull Google Ads, Meta, TikTok, LinkedIn, and Reddit spend through to product behavior and Stripe revenue, so you can see how users convert downstream and which channel drives actual outcomes, not just clicks or impressions.
Do you work with A/B testing and feature flags?
Yes. I configure experiments (PostHog, Amplitude, Statsig) with proper sample-size estimation, guardrail metrics, and statistical significance checks. I also set up feature flag architectures and train teams on interpreting results.
How long does a typical engagement last?
An implementation or audit project usually takes 2–4 weeks. Fractional analytics support is ongoing, typically on a monthly retainer.
Do you work with early-stage startups?
Yes, I work with both early-stage startups and growth-stage companies.
What does a diagnostic call look like?
30 minutes, no sales pitch. I'll look at your current setup, identify the biggest gaps, and tell you what I'd prioritize, whether you work with me or not.
Can you train our team to be self-sufficient?
Absolutely. Every engagement includes knowledge transfer. My goal is to make your team confident with the tools, not dependent on me.